Aradhana Reseller Programme — Terms & Conditions

Version v2.2-2026-09 · Feenix Enterprises

1. About the programme and these terms

The Aradhana Reseller Programme ("Programme") is operated by Feenix Enterprises ("Company", "we", "us"), the owner of the Aradhana Pooja Products brand. These terms form a binding agreement between you and the Company.

Applying does not create a reseller relationship. You become a reseller only after the Company approves your application in writing (in-app approval counts as written approval).

By ticking the acceptance box and submitting your application, you confirm that you have read, understood and accepted these terms in full, and that you accept any future version published on the website that applies from its effective date.

2. Eligibility and approval

You must be 18 years or older, legally competent to contract, and must provide accurate, complete and current contact, identity, tax and business details. You must inform us promptly of any change.

The Company may approve, reject, suspend, pause or revoke any application or account at its sole discretion, at any time, with or without notice, and without being required to give a reason.

You are responsible for obtaining any registration, licence or permission required for your activity, and for complying with all applicable laws.

3. Independent status — no employment, agency or partnership

You act as an independent promoter on a principal-to-principal basis. Nothing in these terms creates an employment, agency, franchise, joint venture, partnership, distributorship or exclusive relationship of any kind.

You have no authority to bind the Company, accept money on its behalf, make representations, warranties or promises on its behalf, sign documents, or hold yourself out as the Company, its employee, agent or office.

You bear your own costs, taxes, statutory dues, staff costs and business risks. You are not entitled to salary, wages, bonus, gratuity, provident fund, ESI, leave, notice pay, severance, retrenchment compensation or any employment benefit, and you waive any claim to the same.

4. Referral code and attribution

On approval you receive a unique referral code. The code is personal to you, non-transferable, and remains the property of the Company. It must not be sold, licensed, shared, posted on coupon/deal/cashback aggregator sites, or used for your own or your family's purchases.

Attribution is determined solely by the Company's own records and systems. Where a customer is already linked to another reseller, or where records conflict, the Company's determination is final and binding.

Opening a valid reseller link starts a thirty (30) day tracked website shopping period. During that period, the customer must place website purchases through the Company's cart and checkout, and the Company may suppress direct WhatsApp, enquiry, phone and email ordering shortcuts on the website to protect accurate attribution.

You must not instruct, encourage or assist a referred customer to bypass the Company's cart, checkout, approved payment methods or attribution controls, or redirect order or payment handling outside channels approved by the Company.

The Company may change, replace, suspend or withdraw a referral code, or reassign customer attribution, at its discretion, including to correct errors or misuse.

An existing customer may join the Programme. On approval, that person ceases to be treated as any reseller's customer: their earlier attribution is closed with effect from the date of approval, and no reseller earns any profit on their purchases from that date. Profit already accrued to their earlier introducer on orders placed before that date is unaffected.

5. Pricing rights reserved by the Company

The Company alone sets and may change, at any time and without prior notice, all published web prices, MRP, wholesale prices, distributor prices, discounts, offers, shipping charges, product specifications, pack sizes, availability and the product range itself.

Any price change applies prospectively to orders placed after the change. No reseller has any right, expectation or claim in respect of past, current or future prices or margins, and price changes do not entitle you to any compensation.

You must not advertise, list, bundle or sell Aradhana products below the published web price, nor above it in a way that misleads customers, without the Company's prior written consent.

The Company may discontinue any product or the entire product line at any time, without liability to you.

6. Profit and incentives

Profit is calculated as the margin between the published web price and the reseller price of each item in the referred order, multiplied by the quantity ordered. Shipping charges, taxes, levies and discounts are excluded.

No profit whatsoever accrues on a reseller's own purchases, or on purchases made in the name of the reseller's household or business. Such orders are billed at the reseller price, and because that price already passes the entire margin to the reseller, no further profit is payable to the reseller or to any other reseller.

Profit becomes payable only after the order is fully paid, dispatched, and the applicable return/cancellation window has closed. Profit on cancelled, returned, unpaid, fraudulent, RTO or charged-back orders is void and may be reversed or recovered from your future or existing balance, which may result in a negative balance carried forward.

The Company may set, vary or withdraw profit rates, incentive schemes, bonuses, contests, minimum payout thresholds, payout frequency and payout methods at any time at its sole discretion. Incentives are discretionary and voluntary, and no past payment creates a right, custom or precedent.

Profit and incentives are payable only out of amounts actually received and retained by the Company, and only for so long as the Company is carrying on business. They are not a debt, deposit, investment, guaranteed income, salary or fixed return, and no interest is payable on any balance.

The Company may deduct, set off or withhold from any amount due to you: shipping and RTO losses, refunds, chargebacks, penalties, taxes, TDS/GST or other statutory deductions, overpayments, and any loss caused by your breach.

You are solely responsible for declaring and paying your own income tax, GST and any other tax on amounts you receive.

7. Discontinuation, closure and no liability on winding up

The Company may modify, suspend or permanently discontinue the Programme, in whole or in part, at any time, for any reason, with or without notice.

If the Company ceases trading, is wound up, dissolved, becomes insolvent, is restructured, sold, merged or closed for any reason whatsoever, the Programme terminates automatically and no further profit, incentive, bonus, compensation, damages or claim of any nature shall accrue to or be payable to any reseller.

Profit and incentives are payable only while the Company is a going concern. No reseller acquires any right, lien, charge, security interest, ownership, equity, goodwill share or claim over the Company, its brand, its assets, its stock, its customer base or its proprietors.

The proprietors, partners, directors, family members, employees and associates of the Company bear no personal liability of any kind towards resellers.

On any termination, the Company's only obligation is to settle profit already accrued, confirmed and payable under clause 6 before the effective date of termination, net of all deductions, subject to funds available and to the Company being a going concern.

8. Confidentiality

Wholesale prices, distributor prices, margins, cost data, supplier details, customer data, business plans, dashboards, training material, videos and any non-public information disclosed to you are confidential and are shared only so you can operate under the Programme.

You must not publish, copy, forward, screenshot, record, download, resell or disclose such information to any third party, or use it for any purpose other than the Programme, during the relationship and permanently thereafter.

Training and orientation videos are licensed for personal viewing only. Any attempt to download, redistribute or circumvent playback protection is a material breach.

9. Intellectual property and brand use

All trademarks, logos, product names, images, text, packaging, designs and content of Aradhana and Feenix Enterprises remain the exclusive property of the Company.

You are granted a limited, revocable, non-exclusive, non-transferable licence to use approved marketing material solely to promote genuine Aradhana products during the term of your approved account. This licence ends immediately on termination, and you must then stop all brand use and remove all listings, posts and material.

You must not register or apply for any domain name, social media handle, trademark, business name or app containing "Aradhana", "Feenix" or any confusingly similar mark, and you must not bid on the Company's trademarks in paid advertising.

10. Conduct, compliance and prohibited activity

Prohibited: spam, bulk unsolicited messaging, misleading or exaggerated claims, medicinal, curative, religious-outcome or health guarantees, fake reviews, incentivised reviews, self-referrals, fake or test orders, price manipulation, trademark bidding, sale on unauthorised marketplaces, and any unlawful, obscene or communally offensive promotion.

You must not make any representation, warranty, guarantee or commitment about the products, delivery timelines, refunds or the Company beyond the information officially published by the Company.

The Programme is not a chain marketing, money circulation, pyramid or multi-level scheme. You must not recruit sub-resellers, collect deposits or joining fees from anyone, or promise earnings to others in the Company's name.

Any breach voids all pending and unpaid profit, and may result in immediate termination and recovery of amounts already paid.

11. Customer relationship, orders and returns

All sales contracts are between the Company and the end customer. The Company alone decides whether to accept, fulfil, cancel or refund an order, and owns the customer relationship and customer data.

Returns, refunds, replacements, warranty and shipping are governed by the Company's published policies as amended from time to time.

Customer data you access through the Programme must be used only to service that customer's order and must not be exported, retained after termination, or used for any other business.

12. Indemnity

You shall indemnify, defend and hold harmless the Company, its proprietors, partners, employees and associates against all claims, demands, penalties, losses, damages, costs and legal fees arising out of your acts or omissions, your statements or promotions, your breach of these terms, your violation of any law, or any third-party claim connected with your activity.

This indemnity survives termination of your account and of these terms.

13. Limitation of liability and no warranty

The Programme, the dashboard, reporting, tracking and all content are provided "as is" and "as available", without warranty of any kind. The Company does not warrant uninterrupted availability, error-free tracking, or any level of sales, earnings or income.

The Company is not liable for any indirect, incidental, special, consequential, punitive or exemplary loss, or for loss of profit, revenue, expected earnings, business, goodwill, data, opportunity or investment, however arising.

To the maximum extent permitted by law, the Company's total aggregate liability to you for all claims of any nature is limited to the profit actually confirmed as payable to you and unpaid in the three (3) months immediately preceding the event giving rise to the claim.

The Company is not liable for delay or failure caused by events beyond its reasonable control, including acts of God, natural disaster, epidemic, war, riot, strike, courier failure, payment gateway or internet failure, supplier failure, or change in law or government action.

14. Data protection

You consent to the Company collecting, storing and processing your personal, business, bank and KYC details for the purposes of the Programme, payouts, statutory compliance and record-keeping, and to sharing them with payment providers, couriers, auditors and authorities as required.

You must handle any customer personal data you receive lawfully, keep it secure, use it only for the permitted purpose, and delete it on termination.

15. Suspension, termination and effect

Either side may terminate at any time, for any reason, by notice (in-app notice is sufficient). The Company may suspend or terminate immediately, without notice, on suspected fraud, misuse, breach, reputational risk, or legal requirement.

On termination your referral code is deactivated, all access to dashboards, pricing data and videos ends, and all brand use must stop immediately.

Termination does not affect accrued rights of the Company, nor clauses on confidentiality, intellectual property, indemnity, limitation of liability, set-off, recovery and governing law, all of which survive.

16. Changes to these terms

The Company may amend these terms, the profit structure, the incentive schemes and the Programme rules at any time by publishing an updated version on the website with a new version number.

Continued use of your referral code, dashboard or any Programme benefit after publication constitutes acceptance of the updated terms. If you do not accept, your only remedy is to stop using the Programme and request closure of your account.

17. General

These terms, together with the policies referred to in them, are the entire agreement between the parties and supersede all prior discussions, emails, WhatsApp messages, brochures and representations.

You may not assign or transfer your rights. The Company may assign its rights and obligations to any successor entity.

If any clause is held invalid or unenforceable, it shall be modified to the minimum extent necessary or severed, and the remaining clauses continue in full force.

Failure or delay by the Company in enforcing any right is not a waiver of that or any other right.

Notices to you may be sent to the email or phone number registered on your account and are deemed received on the day of sending.

18. Governing law and dispute resolution

These terms are governed by the laws of India. The courts at Kerala shall have exclusive jurisdiction.

The parties shall first attempt to resolve any dispute amicably within thirty (30) days of written notice. Failing that, the dispute shall be referred to arbitration by a sole arbitrator appointed by the Company under the Arbitration and Conciliation Act, 1996, seated in Kerala, conducted in English, and the award shall be final and binding. Each party bears its own costs unless the arbitrator directs otherwise.

Any claim must be brought within twelve (12) months of the event giving rise to it, failing which it is permanently barred.

19. Acknowledgement by the reseller

You acknowledge that: the Programme offers no guaranteed income; profit depends entirely on actual, paid, non-returned orders; prices and margins may change at any time; incentives are payable only while the Company is operating; and no liability of any kind will attach to the Company or its proprietors if the Programme or the Company is discontinued or closed.

You confirm that you are entering this arrangement on your own assessment and not in reliance on any oral assurance, projection or earnings example given by anyone.

Ready to join? You'll confirm these terms while applying.

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